EVENTS: PowerLinks to Host Native Ad Panel at Advertising Week NY 2014

EVENTS: PowerLinks to Host Native Ad Panel at Advertising Week NY 2014

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We are excited to be hosting a panel at this year’s Advertising Week in New York, and will be examining – along with a panel of industry experts – how we can make Native Advertising a win-win for both publishers and advertisers. In an increasingly commoditised advertising world, our panelists will debate whether native has the power to reshape the digital ad industry. Our panel will explore the notion of evolution versus revolution: how does native scale? Can we avoid making the mistakes that were made with display from day one especially with regards to measurement and viewability? Is native …

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NEWS: PowerLinks Selected by AlwaysOn as an OnMedia Top 100 Winner

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Ad Tech Dominates OnMedia Top 100 Native Advertising and Content Marketing Among Emerging Categories NEW YORK, NY (August 28, 2014) – PowerLinks, the complete native advertising platform, today announced that it has been chosen by AlwaysOn as one of the OnMedia Top 100 Private Companies. Inclusion in the OnMedia 100 signifies leadership amongst its peers and game-changing approaches and technologies that are likely to disrupt existing markets and entrenched players. PowerLinks was specially selected by the AlwaysOn editorial team and industry experts spanning the globe based on a set of five criteria: innovation, market potential, commercialization, stakeholder value, and media …

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