THE PROGRAMMATIC NATIVE
ADVERTISING PLATFORM

Powerlinks PLS

PLS | NATIVE AD SERVER

Comprehensive Native Ad Serving technology enables campaign creation, management and reporting across all devices.

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Powerlinks PLX

PLX | NATIVE AD EXCHANGE

Build a custom Native Ad Exchange with our open platform, offering Real-Time Bidding (RTB) and private programmatic capabilities.

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Powerlinks DSP

DEMAND SIDE PLATFORM

PowerLinks’ Next Generation demand side platform (DSP) provides intuitive functionality with powerful bidding and optimization infrastructure.

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Powerlinks OPEN APIs

OPEN APIs

Customizable and scalable APIs provide the foundations for building a unique Native Advertising business with full SSP and DSP functionality.

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Powerlinks DMP

DATA MANAGEMENT

Using PowerLinks’ Data Management Platform, aggregate and manage 1st and 3rd party data whilst retaining ownership and control.

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Powerlinks PERSONAL RELEVANCE PLATFORM

RELEVANCE PLATFORM

Enabling relevance on a keyword, interest and product purchase intent level, PowerLinks supercharges the power of Native Advertising.

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ALL CONTENT, ALL FORMATS, ALL DEVICES

PowerLinks Native Ad Platform can integrate and distribute Sponsored Content, Search, eCommerce, Responsive Display  & Video content across all devices, globally. Our platform enables the programmatic real-time trading of In-Feed, In-Video, In-Image, In-Text and In-Display formats.

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PowerLinks Native Advertising | all content, all formats, all devices

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PLATFORM FEATURES

Yield Management - Ym

Yield Management & Mediation

Use PLX to leverage advanced selling options and Real-Time optimization to maximize revenue and mediate multiple Native Ad Networks and programmatic demand partners.

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Reporting - Rpt

Reporting

The PowerLinks ‘Reporting Wizard’ provides impression and bid level data with every relevant metric for brand and direct response goals.

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Optimization - Op

Optimization

Deliver superior results and maximize revenue from native ads through PowerLinks’ Predictive Optimization.

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Apps & Riche Media - App

Apps & Rich Media

With seamless integrations and single-click activation, you can differentiate your inventory and improve performance.

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Real-time Bidding - Rtb

Real-Time Bidding

PowerLinks powers the world’s leading RTB enabled Native Ad Exchanges; driving higher yield for publishers and unparalleled performance for advertisers across all Native Ad Formats.

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Personal Relevance - Prp

Personal Relevance Platform

Leverage the power of the Personal Relevance Platform to reach the right audience, in the right place, at the right time.

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Buyers

FOR BUYERS

Buyers on the PowerLinks Platform benefit from complete connectivity to premium sources of native advertising inventory at scale over one open, customizable platform.

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Sellers

FOR SELLERS

Sellers of every type of native advertising benefit from control, transparency and programmatic demand at scale on PowerLinks easy-to-use platform.

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