NATIVE PROGRAMMATIC FOR AGENCIES & BRANDS

Agencies and Brands can use the PowerLinks Platform to access major sources of premium native advertising inventory across all platforms, devices and native advertising formats. Harness the unique capabilities of the Personal Relevance Platform to reach the right audiences, in the right place, at the right time – with the right ad for optimal ROI.

PowerLinks for Buyers | Agencies and Brands

KEY BENEFITS

Native Advertising

All Content, All Formats, All Devices

PowerLinks supports Sponsored Content, Ecommerce, Search, Video and Display, in every native placement – including In-Feed, In-Image, In-Text and In-Display.

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PowerLinks Data Targeting

Precision Targeting, Unparalleled performance

Use PowerLinks’ Personal Relevance Platform technology to reach the right audience in a relevant place at the right time, creating higher engagement and superior performance.

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Insights Blue 3

Intuitive Reporting and Actionable Insights

Use PowerLinks’ ‘Reporting Wizard’ to gain valuable insights into campaign performance using impression and bid level data

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Reports

Scalable native strategies

PowerLinks supports prioritization and optimization based on revenue, cost, margin and dozens of other key factors; improving efficiency whatever your Native Advertising strategy.

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Native Ads

All Formats, All Devices – PowerLinks platform supports every native advertising format including In-Feed, In-Image, In-Text and In-Display across all devices.

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PLATFORM FEATURES

Real-time Bidding - Rtb

Real-Time Bidding

PowerLinks is the largest single point of access for native inventory, allowing you to buy in real time across multiple native formats with full control and transparency.

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Reporting - Rpt

Reporting

The PowerLinks ‘Reporting Wizard’ provides impression and bid level data with every relevant metric for brand and direct response goals.

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Personal Relevance - Prp

Personal Relevance Platform

Leverage the power of the Personal Relevance Platform to reach the right audience, in the right place, at the right time.

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Powerlinks Exchange - Plx

PLX Ad Exchange

Powerful programmatic native advertising Exchange, offering Real-Time Bidding (RTB) and private programmatic capabilities to connect buyers and sellers of every native format.

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RESULTS

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What our clients say

 When IDG switched to PowerLinks for our In-Content advertising we found the implementation simple, and within a month we had more than doubled the average In-Content revenues on our websites  

Simon Jary, Publishing Director, IDG UK