PLX | AD EXCHANGE
PLX connects buyers and sellers of every type of native advertising on one consolidated platform.
POWERLINKS DSP
Our Demand Side Platform offers intuitive functionality with powerful bidding and optimization infrastructure.
OPEN APIs
Customizable and scalable APIs provide the foundations for building a unique Native Advertising business.
NATIVE TRADING DESKS
Trading Desks can leverage PowerLinks to access major sources of premium Native Advertising inventory across all devices and formats.
Using Algorithmic Optimization, Data Management, customizable reporting and open APIs to develop unique features, Trading Desks built on PowerLinks are able to develop scalable Native strategies, delivering unparalleled performance and benefiting from continuous innovation.
ALL CONTENT, ALL FORMATS, ALL DEVICES
PowerLinks Native Ad Platform can integrate with & utilize Search, Ecommerce, Responsive Display, Sponsored Content & Video ad formats across all devices, globally. Our platform enables the programmatic RTB trading of In-Feed, In-Image, In-Text and In-Display formats.
PLATFORM FEATURES
Yield Management & Mediation
Use PLX to leverage advanced selling options and Real-Time optimization to maximize revenue and mediate multiple Native Ad Networks and programmatic demand partners.
Reporting
The PowerLinks ‘Reporting Wizard’ provides impression and bid level data with every relevant metric for brand and direct response goals.
Optimization
Deliver superior results ad maximize revenue from native ads through PowerLinks’ Algorithmic Optimization.
Apps & Rich Media
With seamless integrations and single-click activation, you can differentiate your inventory and improve performance.
Real-Time Bidding
PowerLinks is the largest single point of access for native inventory, allowing you to buy in real time across multiple native formats with full control and transparency.
Personal Relevance Platform
Leverage the power of the Personal Relevance Platform to reach the right audience, in the right place, at the right time.